A marketing plan provides a timetable for using marketing tactics like networking, publishing, and public speaking. Click here for
a year-by-year plan for marketing professional services prepared by Larry Bodine, a marketing expert.
The New Year provides an opportunity to improve your career, finances, and life. Get started by doing a year-end assessment and then create goals for the New Year. Consider taking action to automate tasks, balance work/life, control budgets, de-clutter desktops, and manage time. Below are links to resources to help you get organized for the New Year. Apps - Calendaring , Note Taking , Project Management , and To Do Lists Articles - Cutting Resolutions to Size , Finding Joy , Getting More Done , Organizing Your Life , Volunteering , Year-End Planning , and Strategizing Checklists - Sample checklists for Companies , Individuals , New Year , and Personal Finance Goals - Sample goals for Business , Career , Home , Investing , Life , and Organizing Podcasts - NPR podcasts to improve your Career and Life
When starting a new job, prepare a checklist of things to do the day before work starts. Remember to include items like dressing for success, getting sufficient sleep, setting an alarms, and bringing a drivers license (or passport) and social security card. Take time to review LinkedIn pages of employees to familiarize yourself with co-workers. Be prepared to answer questions from co-workers like personal interests and why you took the job. For more tips, read articles about starting a new job , introducing yourself, joining a new firm , and achieving success in the first 90 days . Also see books like the Guide to Law Careers , the Legal Career Guide and Guide to Long Careers .
Scammers are adept at using email, phone calls, and texting to commit fraud. They use psychology to make us think that their messages come from a legitimate source like a bank or merchant. Their fraudulent messages often include a malicious link to trick us into disclosing passwords or other sensitive information on our devices. To avoid being scammed, don't answer when contacted by unknown callers and don't click links or download attachments from unknown senders. Learn more from articles about avoiding scammers , blocking phishers , lawyers getting scammed , and reporting scammers to regulators . For additional help, use checklists and read books about protecting yourself , your computer , and your firm .